By understanding content better, we can help teams write, manage and market better digital content, across web platforms.
Sphere is available as a plugin to Blaze and we are working to bring content optimisation to content imported from many different sources, like incumbent CMS systems.
In Blaze, once content is optimised and marked-up, we can identify and isolate key language in content, help editors author content that has better cognitive resonance, or share content markup with 1st party user engagement data and content analytics, to enable cross platform content marketing.
Sphere is both a research project and a solution for content analysis at scale, when combined with the Blaze platform.